Oh this is a time when I wish I could delete a thread.
I worked it out.
If I am compiling in debug mode to my iPhone 5 I have to [B4i] > [Tools] > [Build Server] > [Server Settings] > [Debug Architecture 32-bit] > [OK]
It then compiles in debug mode on my iPhone 5.
If I am compiling in debug mode to my iPhone 7 I have to [B4i] > [Tools] > [Build Server] > [Server Settings] > [Debug Architecture 64-bit] > [OK]
It then compiles in debug mode on my iPhone 7.
Just to add to the confusion, if you have the debug architecture set to 32-bit and you try to debug compile to a 64-bit device you get no message whereas if you have the debug architecture set to 64-bit and you try to debug compile to a 32-bit device you get the "Unable to Download App 'appname' could not be downloaded at this time [Done] [Retry]" message.