suggests that you can stuff some data into the advertising packets, from where it can be received without each individual receiver having to connect to the server.
or via tcp/ip server/client inside the same network.
app with server socket that listen on any port and the other apps connect by ip and port then you can stream data in both directions.
It'd help to know: What is the intended use? Are the devices going to know each other? Will they be in a location where they can connect to a shared network, or is this gathering going to happen in different and unknown locations?